I'm one of the many people who laments the "channel drift" that has affected MTV. A network that started out as, well, "music television" has clearly become "anything but music television." There's even a graph now on GraphJam the depicts how The Real World caused the downfall of MTV. The graph shows how the airtime for music videos has decreased as The Real World grew in popularity. Perhaps it should also measure how the cast of The Real World became more attractive and subsequently less intelligent. The graph posits that by 2010 music videos will be nonexistent on the channel. Also, interesting is the rise of what the graph calls simply "other crap" that coincides with the rise of shows like The Real World and Road Rules. I assume "other crap" refers to shows like The Hills, My Super Sweet Sixteen, and Made -- shows that have replaced music videos in primetime (and replaced music videos with their incessant reruns in daytime).














