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What is Project LENO?

Lenoa. NBC's code name for what excuses they'll use to explain why The Jay Leno Show isn't a hit (or why it is a hit or why it started out well and then died off)

b. a new Bravo reality show where contestants compete to see who gets their own 10PM show

c. a new PBS documentary about Leno and his massive car collection

d. CBS' marketing plan to fight Leno

Here's the answer.

Fox to stream and sell programs through affiliate web sites

Fox MySpace
More than 200 Fox affiliates will soon offer visitors to their websites the option to stream or download selected Fox television programs.

Last August, Fox began to stream programs from the websites of stations owned and operated by the network, but this is the first time local stations will be given the opportunity to provide content from any network. The stations will split the revenue generated with the network, and will be allowed to place local advertisements in the web streams.

In addition to streaming TV episodes for free, affiliate stations will begin selling downloaded episodes of programs including 24, Prison Break, and Bones, probably for $1.99 per episode and $30 to $40 for a full season.

Continue reading Fox to stream and sell programs through affiliate web sites

Warner Bros. to let local stations stream Two and a Half Men reruns

Two and a Half MenThis is a first: according to this Wall Street Journal article, Warner Brothers will allow local stations that buy the syndicated reruns of Two and a Half Men to stream the reruns on their web site. The episodes that will be streamed are the ones that aired on the channel the previous week. This may start a trend, as syndicators may start offering episodes of other shows -- the article said "think Friends and Seinfeld" -- for streaming. You know, because those shows are so hard to find as it is.

[Thanks for the tip, Todd!]

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