The CBS soap Guiding Light is celebrating its 70th anniversary this year. It's the longest running TV show in history (it started on radio in 1937 then switched to television in 1952). But they're not just throwing a party. Today they launched a new web site and a new campaign to help others. The cast and crew went down to the Gulf Coast to help victims of Hurricane Katrina, and they want fans to go to the site and share their stories of how they've helped someone.
I think they're tying it into the show somehow as well. A new plot has the cast finding a giant sum of money in a bag along with a mysterious note.
This is fantastic, but I think GL can do some other things to celebrate their 70th anniversary.











