channel drift-related stories
Posted Jun 27th 2008 6:07PM by Kristin Sample
Filed under: Industry, OpEd, Reality-Free

I'm one of the many people who laments the
"channel drift" that has affected MTV. A network that started out as, well, "music television" has clearly become "anything but music television." There's even a graph now on GraphJam the depicts how
The Real World caused the downfall of MTV. The graph shows how the airtime for music videos has decreased as
The Real World grew in popularity. Perhaps it should also measure how the cast of
The Real World became more attractive and subsequently less intelligent.
The graph posits that by 2010 music videos will be nonexistent on the channel. Also, interesting is the rise of what the graph calls simply "other crap" that coincides with the rise of shows like
The Real World and
Road Rules. I assume "other crap" refers to shows like
The Hills,
My Super Sweet Sixteen, and
Made -- shows that have replaced music videos in primetime (and replaced music videos with their incessant reruns in daytime).
Continue reading Proof that The Real World caused the downfall of MTV
Posted Jan 21st 2008 10:01AM by Jay Black
Filed under: OpEd, TV 101

Do you remember coming back from
your first semester at college and running into a kid you used to go to high school with who decided to use college as an excuse to totally reinvent him or herself? Like he was the class dork and in three months he's all of a sudden a death-metal anarchist? Or she dated the basketball team (the varsity, junior varsity, AND the freshmen) and now she dresses like Dr. Quinn: Medicine Woman?
There was always something disturbing about it. Not so much that they had changed -- everyone has a right to change -- but because what they now were was different from the template you had made for them. When the universe doesn't act like you expect it to, you get uneasy; it's a natural reaction. I couldn't help but feel that way this week, when I watched A&E's new show
Parking Wars.
Continue reading TV 101: Channel Drift (or, what the hell happened to A&E?)