aflac-related stories
Posted Feb 21st 2007 3:41PM by Brigitte Dale
Filed under: Video, Podcasts, TV Squad Daily
Hey, Brigitte here with TV Squad Daily. I'll be covering the TV stories I find interesting each day, Monday through Friday, in this video blog.
Today on TV Squad Daily:
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subscribe to this podcast via our feed.Posted Feb 20th 2007 6:34PM by Julia Ward
Filed under: Industry, Commercials

The new
Chief of Marketing over at supplemental insurance company Aflac, Jeff Herbert, is planning to silence the duck. Despite the little quacker having garnered the company an 85% brand awareness rating, Herbert feels that people just don't know what Aflac actually does. So, expect to see the duck minimized in future Aflac advertisements.
Poor,duck. It probably doesn't know how to say anything other than "Aflac," which could cut the second phase of his career awfully short. Perhaps, he could go into early "fallen corporate mascot" retirement. There's got to be a pasture out there somewhere where Morris the Cat, Spuds McKenzie and the Anheuser-Busch Clydesdales sit around and bitch about their agents.
UPDATE: The duck lives! The AdAge story which this post referred to was picked up by news outlets all over the country. Apparently, the piece overstated Herbert's intention of expanding beyond television ads to other media where the duck's "quack" would not be heard.
Aflac has officially announced that they have, "no intention of abandoning the duck."
Posted Apr 9th 2006 11:41AM by Bob Sassone
Filed under: Talent, Web, Celebrities

Of course, your interest in
this probably depends on how much you can stand the humor of
Gottfried. Me? I've always found him rather humorous, whether it's guest appearances on sitcoms, game show, or his
Aflac commercials.
It probably helps if you read his blog entries the right way. Just close your eyes and
imagine the blog entries being read by Gottfried in that voice of his. Oh, wait, if you close your eyes you won't be
able to see the blog. OK, try this: read the words but still try to imagine it being read in his voice. Yeah, that'll
be better.