TVSquad

I'm always fascinated by the ad campaigns that the networks come up with to sell or promote TV shows. I remember in 2004 when Fox debuted House, they created a magazine insert DVD of the pilot. It was a great way to get TV fans to try the show, and I -- for one -- bought Entertainment Weekly and watched the show.

Giveaways are one way to drive awareness -- and sample the product -- but another is with a print ad campaign. Recently, Gossip Girl came up with a savvy set of posters and advertisements to call attention to the naughtiness of the show.

Now comes a new, original campaign for Showtime's Dexter in which the Michael C. Hall's character is imagined on the cover of magazines. Dexter on Esquire, The New Yorker, GQ, Wired; high-profile magazines that have a distinctive look, reconfigured for serial killer hiding in plain sight, Dexter Morgan. The ads look amazing and will be seen in all variety of magazines and plastered up as posters all over the place.

When I posted the news items that came out of Showtime's portion of the CBS tour, the one question I got was "When will Dexter be back?" Well, network president Robert Greenblatt mentioned that the third season would debut in September. No word beyond that. Didn't seem like news to me. But there you are, Dexter fans; that's all I've got on that.

The executive session was introduced by a semi-funny clip from one of the network's stars, Tracey Ullman. Really, it wasn't that good, so I won't talk much about it here. Greenblatt also showed clips of The United States of Tara and Nurse Jackie during his opening remarks. Other than that? Well, isn't that enough?

This post might get a little esoteric, but I'll just lay it out there and, as always, you can either take it or leave it. If you don't like talk about death and dying, stop reading here.

If I was asked to say just one thing about Six Feet Under, it's that they don't shirk from anything. The Fisher family is complex and messy, but the writers and actors put it all out there, whether it's gay sex, drugs, mental illness, or, of course, death.

That last one is a good thing for me, because I go to a lot of funerals. In the past few years, I've lost two aunts, a dad, a father-in-law, a grandma, a sister-in-law, two cousins, and at least two dozen friends. I've written scores of obituaries and played my violin for dozens of funerals. I'm on a first-name basis with most of the funeral directors in town. And you know what? It's OK! Six Feet Under has helped me to see that. Read on for five ways the show helps me cope with death.

Cane may be gone from the landscape of fictional South Florida, but the actor who starred in that CBS drama seems bound to remain in the Miami area. Emmy-winner Jimmy Smits will be joining the cast of Showtime's Dexter in the new season.

Dexter, which stars Michael C. Hall as a serial killer who murders those he feels deserve to die and remains under the radar thanks to his job as a blood-splatter expert in the Miami Police department, was a breakout hit for Showtime. CBS aired slightly-altered episodes of the twisted crime drama earlier this year, in part of fill the schedule holes created by the writers' strike -- and, ironically, the failure of shows like Cane.

The nominees for Best Actor in a Drama are not all from the movies like the Best Actress nominees are, but they are still a damn fine group of actors. I am glad that I don't have to vote officially for the Golden Globes, because I really think this is a very hard group to choose from. I have to say that my top three contenders are Michael C. Hall, Bill Haxton, and Hugh Laurie-- and not just because of their performances last year, but also because of their bodies of work as a whole. I don't know whether that is entirely fair or not, but I don't live in a vacuum. However, that is not to take away from the other two nominees, and the group as a whole are:

It looks like early speculation was correct. CBS is "repurposing" the 12-episode first season of Showtime's hit series Dexter. The NYTimes' TV Decoder reports the network-friendly version will air on Sundays beginning February 7th at 10 pm/9 Central. Dexter has been a critical and ratings darling for Showtime, helping it surpass HBO as the pay-channel du jour for compelling scripted drama at water coolers everywhere.

This gives you one solid month to speculate as to what the censors will have to cut to fit into the time limits and decency standards of broadcast network television. The 10/9 time slot will allow some leniency, and with splatter and gore as staples on shows like CSI and Criminal Minds for years, there may not be as much editing as one would think necessary, save for commercial breaks.

December 16th's season finale of Dexter racked up 1.4 million total viewers according to Zap2It.com, making it the most-watched single airing audience ever for the channel. Said viewers surpass the previous record held by the November 18th episode of Dexter. Pop quiz: Has Dexter been renewed for a third season yet? Duh!

With Dexter the most talked about pay channel series going, even CBS is exploring that option to repackage it for air as a strike option, I would say it's a pretty hot commodity. No one would cancel a popular show like that in the middle of its successful run with no real reason to do so (*cough*The 4400*cough*)? That would be stupid!

EW.com put up the The Screen Actors Guild Awards nominations and we've got the nominees in the television categories for you. Not surprisingly, The Sopranos swan song continues to get awards show nods, with bids in all three categories it qualifies for. 30 Rock accomplished the same feat in the comedy categories. No other show was represented in all three drama or comedy categories.

Newcomers include Jon Hamm (Mad Men) and Michael C. Hall (Dexter) in male dramatic actor. Holly Hunter (Saving Grace) was a new face in female dramatic actor, while Christina Applegate (Samantha Who?) and Vanessa Williams (Ugly Betty) represented comedic actresses. Only Mad Men was able to creep in as a new show in the ensemble drama category. The complete list is after the jump.

Icetruck.tv looks like a normal Youtube knockoff at first glance. It has friendly soft blue icons with rounded edges that just scream, "let's watch dramatic chipmunks all day long." But beneath the unsuspecting veneer lies one of the greatest viral marketing campaigns to hit the internet since Al Gore invented it so long ago.

The Icetruck site is actually a webvertisment for Showtime's Dexter, about a serial killer who works as a forensic analyst to help catch murderers. If that doesn't sound cool enough, it stars Michael C. Hall from Six Feet Under. What more do you need?