TVSquad

If you've been following the Michael Richards apology tour, you know that the actor made an appearance on the Reverend Jesse Jackson's Keep Hope Alive radio program in which he claimed to be "shattered" by his own remarks. That wasn't good enough for the Rev. The day after Richards' appearance, Jackson called for a boycott of the recent seventh season Seinfeld DVD release to punish the actor where it really hurts - the pocketbook.

How boycotting the Seinfeld DVD set would actually hurt Richards is beyond me. Between syndication points and a series-run as Kramer, I think Richards is pretty set financially. As a symbolic act or even one motivated by publicity, I suppose a boycott makes a bit more sense -- but not much seeing as Richards' words were spewed without the consent of the entire cast and crew of Seinfeld. (I've linked to it in the past, but if you want a better reason to hold Seinfeld suspect, check out hip-hop artist Danny Hoch's monologue about his scheduled appearance on the show.)