TVSquad

ABC and Lost extend their viral publicity campaign for the show with this "anti"-Hanso Foundation site that appeared about a week ago: HansoExposed.com. As show marketers continue to turn the internet into one big Easter egg hunt, I suspect the real reason for these Hanso and Dharma related sites is an effort to head off complaints next season about repeats -- they evidently intend to keep us Lost fans so preoccupied every moment of our waking lives that we don't have time for eating and sleeping, let alone actually watching the show.

This site is meant to be a campaign by a few intrepid souls attempting to get the word out on evil projects under development by Hanso. Its design is all dark and shadowy. There are blueprints, mentions of a dossier on Enzo Valenzetti, testimonials, pictures of airline tickets, all meant to add up to yet another incomplete picture of another incomprehensible mystery. After trying to make heads or tails of it without giving up any personal information, I finally surrendered my email address and got an account, permanently branding myself a sucker in the eyes of Buena Vista.

(Ryan reports from ComicCon that he's got some video to accompany this post soon. We'll update when that becomes available.)