TVSquad

(S03E01) Ahhh! The Boys of Summer are back! No, not The Beach Boys, or the song by Don Henley, or the lineup for the 1955 Brooklyn Dodgers. I'm talking about Shawn Spencer and Burton "Gus" Guster. For the last two summers this fake psychic and his over-excited friend have joined us on the crime comedy Psych. Now, they are back to tackle a third season that, according to stars James Roday and Dule Hill, should be a good one.

We have already provided an early look for the season premiere, so this review is more to flesh out the events of the episode. Plus, it is also a chance to continue last year's tradition of pointing out all of the pop references spouted by the characters. And, starting this season, to let you know where the pineapple is located in each episode. Please get your mind out of the gutter!

Let me put one thing to rest before I begin this review in full. For those of you who think Psych is going to get all dramatic and ruin the show with the introduction of Shawn's mom during the season three premiere (Friday, July 18th, at 10:00 p.m.) I want you take a deep breath and relax. There are definitely some serious moments between Shawn Spencer and the rest of his family, particularly towards the end of the episode. For the most part, though, it is the same Psych that fans have come to enjoy over the last two seasons.

Psych is coming back! Starting on July 18th, the comedy starring James Roday and Dule Hill will be returning to USA Network with all new episodes. The third season of this series looks to be a very interesting one, as viewers will finally get to meet Shawn Spencer's long-lost mother as well as get to see a more dramatic side of the character ... something we got a taste of during the last few episodes of last season.

The two stars of Psych got together with the press last week to touch on a number of subjects. Topics included a preview of the upcoming season, a discussion about the duo's "Ebony & Ivory" commercial, Roday's appearance on the NBC anthology Fear Itself, and the never-ending 1980s references that the two spout during each episode.

So, I'm minding my own business the other day, watching one of last season's Burn Notice episodes in anticipation of the new season, when I see a commercial that made me laugh out loud. It was a promotion for the new season of Psych. Gus and Shawn (Dule Hill and James Roday) in a familiar-looking black and white set, at a grand piano, sitting side by side singing "Ebony and Ivory." It was hilarious. So funny that I decided you had to see it. (below)

James Roday laying on a Paul McCartney accent. The giant keyboard with the title Psych where Steinway should be. Dule Hill in the Stevie Wonder part, with impossibly wide collar flaps and a toothy grin.

Shawn Spencer's family is growing. First, there's his mother, Madeline, coming to Santa Barbara for a visit, in the personage of Cybill Shepherd. And now comes news that another major television star is coming on board for a guest role. Steven Weber will be appearing in an episode of Psych as Shawn's Uncle Jack.

Jack is Henry's brother, although I don't see a big resemblance between Corbin Bernsen and Steven Weber. However, if the character is more like Shawn, that will give Weber a chance to play it wild and wacky. Maybe he'll be like his Brian Hackett incarnation on Wings.

According the TV Guide, this Psych episode sounds sort of like a Raiders of the Lost Ark/National Treasure adventure. Uncle Jack comes to town in search of a treasure. He has a map to a hidden Spanish cache of goodies and enlists Shawn and Gus in his search. Now you just know that James Roday will be pulling out a bullwhip and Fedora.

Weber, by the way, is expected back on Brothers and Sisters next season as Sarah's part-time lover. When the show wrapped, their romance was still humming.

I went to Universal Studios in Hollywood on Saturday for the revealing of The Simpsons Ride. Celebs walked the "yellow" carpet. The mayor welcomed the crowds and led the countdown. A human cannonball was shot into the air. And a yellow sheet dropped to reveal a 32-foot Krusty the Clown face at the entrance to the attraction.

Despite the launch being for The Simpsons, there were hardly any members of the cast there on the yellow carpet. Kelsey Grammer (Sideshow Bob) was there along with creator Matt Groening and producer James L. Brooks but no other voice talents were anywhere to be found. See who I talked to and read more about the ride unveiling after the jump.

Sometimes reruns from a cable series can do rather well on network television as a bigger audience pool checks them out. That wasn't the case with Monk and Psych.

The two USA network hits (often in the top 10 in the Nielsen cable ratings) didn't fare too well when NBC ran them on Sunday nights the past couple of months, so the Peacock Network is pulling the shows immediately. Fans of The Office will be happy to hear that NBC will air a two hour marathon of Office repeats in the 9 to 11 time slot. That is, until they decide to put another reality show at that time.

This sounds like good casting to me. Cybill Shepherd is joining Psych for a mini-arc as Shawn's mom. The actress, best known on TV from her hit series Moonlighting (remember, her and Bruce Willis?), has recently been on Showtime's The L Word. Cybill's not a great dramatic actress, but she is pretty funny and should fit in perfectly with the goofy, good-natured fun on Psych.

When Psych comes back to USA Network on July 18 with new shows, her episodes (at least two) will be broadcast. She's playing Madeleine, Henry's ex-wife and Shawn's mama. So far in the series, Maddie (like Maddie Hayes in Moonlighting perhaps?), has not been shown in the scenes depicting Shawn -- and Gus's -- childhood. Corbin Bernsen, who plays Henry, has worn a hairpiece for the retro scenes and goes bald for the present day scenes. We'll see whether Cybill's in both scenes or not...

According to the show, when Madeleine appears in Santa Barbara, she's coming from Europe and wants to visit her sonny boy. The visit, so we're told, dredges up some old memories. And since this is a crime/caper/mystery show, perhaps Maddie's bound to get involved in one of Shawn's cases.

The other day was actor James Roday's birthday; on April 4, he turned 32. For the Texas born star of Psych, life is quite nice right now. Psych is coming back for a third season on USA this summer, and starting the other night, episodes from season two will be showcased on NBC. Oh, and he's dating Maggie Lawson, a.k.a. O'Hara, his co-star on the show.

There's a fine line between charming and obnoxious, amusing and annoying, cute and cloying, funny and trying too hard. James Roday veers close to the line. He's a daredevil of a comic actor, daring to be almost too much to take. But like other actors of his ilk, he succeeds in flying close to the sun, but never burning his wings. Like Jim Carrey or Robin Williams, James Roday is willing to push the comic envelope. So far, he's proved to me that watching him is always interesting, arresting and fun. While he may never reach the box office glory of Carrey or cop an Oscar like Williams, he's definitely going to be a TV star for today, tomorrow and down the road.

For those of you interested in reading a review about this episode of Psych you may want to look a the one that we did when the show originally premiered on USA. What this post is really for is to welcome new viewers to the show and give them a forum to discuss the series.

The thing about Psych, especially this second season, is that underneath the fluff mysteries and the pop cultural references (which there are many this episode) there is a story of friendship and family that flows throughout. Plus, it's funny. James Roday and Dule Hill really shine as Shawn Spencer and Burton "Gus" Guster and they have a very good supporting cast that guides them along the way.

I'm very glad that they used this episode to premiere Psych on the schedule rather as it had a very good and funny guest appearance by Lou Diamond Phillips. Should they ever air the second season premiere on NBC I give you fair warning...despite being directed by John Landis it is just not a very good episode. That being said, I'd like to know if you'll keep tuning in to Psych. Was it as funny as you thought it would be, or do you think it's a bad show with a good theme song? Your opinions are appreciated.

Last night, USA Network invited some of their favorite advertisers -- and a few reporters -- to their upfront presentation, held at The Modern, a sleek restaurant and lounge located at New York's Museum of Modern Art. It was an opportunity for USA and NBC Universal executives to crow about the network's continued success as well as let advertisers know what's coming up in 2008 and how they can combine their advertising message with the unique "characters" that USA offers.

All that's well and good -- be ready for more product placement and ad pods that other networks have recently adopted -- but the best part about an upfront presentation are the stars that the network drags out to schmooze and booze with those advertisers. And USA brought the big guns, including Tony Shalhoub from Monk, Debra Messing from The Starter Wife, Jeffrey Donovan and Bruce Campbell from Burn Notice, Dulé Hill, James Roday, and Corbin Bernsen from Psych, Kathryn Erbe and Chris Noth from Law & Order: Criminal Intent, the WWE's Triple H and Shawn Michaels, and Mary McCormack from the network's new show In Plain Sight. I got to speak to a few of them; audio of those interviews is after the jump.

One thing that gets me about the USA Network's "seasons" is that they barely begin, and then they are over. I am not even sure we got eight episodes of Psych, and now it is gone again, just as I was getting comfortable with my weekly dose of hokey. Hokey, says I? Then why do I miss it?

1. Corbin Bernsen -- You know you loved him in L.A. Law, heck, you even loved him in Major League II. But Psych uses Bernsen's talents to the fullest, in creating one of TV's most obnoxious dads with a true tender side (from bubble baths to believing in his son, even though it is usually somewhat veiled). So, so glad they use him more each season.

2. The mysteries -- Yes, a grand part of the hoke, and sometimes painfully predictable. But I love a mystery, even of the lamest kind, and for me, a show that has some secrets not revealed until the end carries some clout.

Is it really a big surprise that television advertising isn't as effective as it used to be? As TV watchers -- okay, we're uber-watchers -- we know that with DVRs and TiVos we're zooming through ads, or we're channel surfing in between segments of our favorite shows, or renting/buying content in formats that allow us to avoid commercials altogether. Now, according to the Association of National Advertisers and Forrester Research's TV & Technology Survey, we learn that six out of 10 marketers believe that TV advertising has become less effective in the past two years. And it's getting worse.

Monk will be back for a seventh season. It isn't an even number, a fact that would irritate the OCD detective to no end, but it is a lucky one. USA Network has ordered 16 new episodes of the idiosyncratic mystery series which has turned character actor Tony Shalhoub into an Emmy-winning star. USA has plans to run eight of the new episodes in July and August; then the other eight in January and February.

Before then, you can catch up with Monk, and USA's other whimsical detective series, Psych, when they air on NBC in March. Although it has not be announced as yet, USA will likely pick up Psych, too, and they will continue running in tandem.

(S02E16) "One more time, buddy. For justice." -- Shawn Spencer

Where has the time gone? After a very short second half, the second season finale of Psych is upon us. And, despite the semi-disaster that was the season premiere, it was a pretty decent sophmore run for the show. We got to see a good bit of development from all of the characters, an easing of the psychic element of Shawn's abilities, and some extra focus on those who surround the young Spencer. One can only hope that the show's run on NBC come March will interest some more fans to the program.