The CW already gave up on its lowest performing newcomer, cancelling The Beautiful Life: TBL. That left an empty spot on the schedule and an opportunity. Certainly not wanting to have another quick failure on their schedule, the network has decided to shift repeats of Melrose Place to Wednesdays at 9pm.While it's been doing better than TBL did, Melrose Place isn't healthy. Premiering with 2.3 million viewers, it slipped below 1.5 million this past week. That's terrible by anyone's reckoning. But The CW has hope, for this has happened before. Long ago, when the original Melrose Place hit the airwaves, it too didn't set the ratings world on fire. Not until Heather Locklear swooped in and made it a sexy guilty pleasure.
The CW's hoping she can do it again, so they're doing what they can to keep the show on life support until she arrives. Maybe they'll find Wednesdays friendlier. No more NCIS: LA or DWTS. Instead it's Modern Family, Cougar Town, Glee, SVU and Criminal Minds. Well, that doesn't look good either.
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Reader Comments (Page 1 of 1)
9-30-2009 @ 11:02AM
scott said...
Sweet! More Melrose Place!
scott
www.MelrosePlace.tv
Reply