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Entertainment Weekly's Fall Preview issue will have a 40 minute ad from CBS

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When you think of print magazines, what do you want to see in them? More pages? More features? More color? Less advertising?

How about more advertising? How about video advertising? How about 40 minutes of video advertising? That's what CBS is putting in the September Fall Preview issue of Entertainment Weekly (in limited areas only). Here's the video.

[via Adfreak]

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