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American Idol's finale was a flop?

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Simon thumbs downThe week before the American Idol gigantic-mahunga-godzilla two-hour-plus finale aired, Simon Cowell predicted it would be a "ding-dong finale." Of course, that brilliant prognostication was hype personified, but Simon did his job. The finale drew 28.8 million viewers. Ironically, the buzz in the biz when those figures were revealed skewed it as a bad thing. It was the lowest-rated American Idol finale ever. But it still drew a tremendous amount of eyeballs, so why is it being characterized as a flop?

The answer is simply this: American Idol is competing with itself. It's expected to exceed its highs year after year, and generally speaking in television, that just doesn't happen. Older shows decline, and yes, even superhits like American Idol can't stay on top forever. Look at ER or CSI.

That being said, Simon Cowell was wrong about the quality of the finale. It was a lot more dong than ding. Bloated, slow, bombastic and packed with promotion for the American Idol Summer Tour and everybody else's greatest hits CDs, the finale was only interesting in the last five minutes when the results were read. That was the water-cooler moment. It was also the moment when I wondered if my hearing was going.

Imagine all those gambling web sites that lost their shirts when Kris Allen's name was announced instead of Adam Lambert. And do you think Entertainment Weekly is going to put Kris on the cover now that he's won? Of course they will!

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