Long before he was wishing 100 year-old people a Happy Birthday on Today, Willard Scott was a clown. A pathetic, oddly dressed clown.After the jump is the very first commercial that McDonald's ran featuring Ronald McDonald. Sure, it's easy to dismiss the low-budget look of this ad because of the time it was created, the bad special effects, and the knowledge that later the character would be refined and would look a lot different (and better). But then you look closely and you see that the guy has a freakin' paper cup on his nose. It's like the last minute Halloween costume a father would put together to entertain his kids. He and the other parents think it's hilarious, but the kids are thinking "what's wrong with daddy?"
And does he really need two trays of food, one on his waist and one on his head?
Still, it's a cool look at a different TV era, and it's great to see how McDonald's television advertising started out. Hey, it's better than the "I'm Lovin' It" campaign.
[via The Big Money]















Reader Comments (Page 1 of 1)
10-21-2008 @ 2:55PM
GL said...
How utterly disturbing.
Reply
10-21-2008 @ 2:57PM
ac said...
Im sort of creeped out now.
Reply
10-21-2008 @ 3:13PM
Richard Leach said...
Who is going to pay for my therapy now?
Reply
10-21-2008 @ 3:43PM
WarT0rn said...
How Evil...
Reply
10-21-2008 @ 4:04PM
Papytendo said...
Did he just say "I like to do everything boys and girls like to do."?
Reply
10-21-2008 @ 5:31PM
ac said...
Thats his way of luring boys and girls into the sewer so he can eat them.
10-21-2008 @ 8:42PM
tonyc704 said...
I think Ronald is going to be next season's Jimmy on Mad Men.
Reply
10-21-2008 @ 10:24PM
Mi key said...
Wow! That's was. Wow!
The clown looks like something out of bad Porn or crappy Horror film.
Wow!
Reply
10-21-2008 @ 11:59PM
alex said...
wow after al these years the burgers still look like a car ran over them. At least the early ads were honest and showed the burger for the disgusting mess it was.
Reply
10-23-2008 @ 12:00PM
John Howard said...
After seeing that, I wonder how McDonald's managed to survive.
Reply