Doritos: "Crash the Super Bowl Winner"
Doritos this year turned their 60-second spot into a competition. The winner, voted on by fans before the game, gets their video aired in the Doritos commercial slot and a record deal with Interscope Records. And the winner is: Kina Grannis (Mission Viego, CA), who performs her song "Messager From Your Heart." She has a Michelle Branch sound to her, but I like her. A very clever idea by Doritos and a huge opportunity for Grannis, but I only worry that people will forget Doritos' connection to the spot.Video coming soon!
Giveaway Monday: That '70s Show The Complete Series Stash box set
Giveaway Monday: Back to You season one DVD
Six shows that I am watching pretty regularly this season
Reader Comments (Page 1 of 1)
2-04-2008 @ 1:45AM
Robert said...
She won because of digg.com.
Reply
2-04-2008 @ 2:04PM
Shane W. said...
video...
http://www.hulu.com/embed/nRA_YqhwrSEPB-Rp_G_wCA
Reply
2-04-2008 @ 2:22PM
sitruc said...
I wasn't impressed.
Reply