GoDaddy is notorious, and infamous for their ads that some call "racy", some call "disgusting", but most call "funny" or "sexy." Either way they have had trouble getting their ads approved for inclusion in the Super Bowl. Finally, their last ad has been approved.I really didn't think the ad I saw was so bad (the two guys in the office), but the Super Bowl is a family show after all. There aren't any visual elements that are too much for families, but the dialog is what was a turn-off to CBS. The first ad was obviously a spoof of Basic Instinct, which got rejected quickly. The third ad got approved, which is much better than the 13 ad submissions last year before getting one approved for the 2006 Super Bowl.
GoDaddy has a roadmap to the Super Bowl where you can watch the first two ads, and a press conference with a clip from the third and final approved ad that you can watch. What will they think of next? On second thought, I don't want to know.














