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Who does NBC think is going to watch "The One That I Want?"

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GreaseNBC has ramped up the promotion for their new reality show, You're The One That I Want. We've mentioned the show a couple times in the past. The short version is that contestants are going to compete for the roles of Danny and Sandy in a new production of the Grease musical.

That's all well and good, but I can't help but wonder just who is going to watch that. Musical theater certainly does have a core audience, but I have a feeling that it's not big enough to measure up to the demands of prime-time network TV. I get the idea behind the show, it's got the singing of Idol and the dancing of DWTS, but that doesn't make it Idol or DWTS. We've already seen what happens when people try to clone these shows. The One and Skating with Celebrities come to mind.

I think a more realistic measuring stick for the show would be what has happened with the Tony Awards. Looking back at ratings for the major awards shows this year you find the Academy Awards with a 23.4, the Emmy Awards with 10.6, and the Tony Awards struggling with 5.1. That's not horrible, but I think it offers an idea of just what kind of an audience there is out there for this kind of programming. Have I missed the boat? Are you just chomping at the bit to hear some people butcher "Summer Nights?"

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