In today's Philadelphia Inquirer, three female media figures talk to writer Gail Shister about the high expectations on Katie Couric, who is (altogether now) the first solo female weeknight anchor in network history. All three experts think that people are expecting Couric to turn things around quickly, mainly because of her historic ascension to the CBS Evening News anchor chair. But things don't usually work that way.One of the experts interviewed was Connie Chung, who knows about this issue more than most; she spent two largely tension-filled years of the mid-nineties co-anchoring the CBS news with Dan Rather. "All this takes an enormous amount of time," she told Shister. "TV viewing rarely changes dramatically, whereas programmers do. I think Katie's holding her own nicely." She goes on to say that experts should stop constantly judging Couric.
I tend to agree with Connie. Yes, Couric's ratings aren't good (in fact, the article states, the November ratings were slightly lower than they were when Bob Schieffer was anchor). But she should be given room to find her legs, no pun intended. She did a pretty nice job on Election Night, which bodes well for her ability to cover breaking stories down the road.















Reader Comments (Page 1 of 1)
12-13-2006 @ 7:39PM
Design said...
Doesn't matter what anyone says (I was gonna say do. But Katie could do a few things to get people to look at her.) Katie will always have problem getting the rating up.
People (mostly men) do not want to listen to her when they get home from work. She's out of her element and away from her brain dead viewers she had in the morning. When she does do an interview she sucks at it.
All she did at the Today Show was read what someone else wrote. She 's trying to make the Nightly News a 30 minute Tonight Show and it SUCKS!
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12-14-2006 @ 9:00AM
Rick said...
People still watch Network news shows?? Wow...
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12-14-2006 @ 9:08AM
mike said...
sorry, but when you get that much money, you're expect to show some kind of return.
amazing how much money people get to read off teleprompters.
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12-14-2006 @ 11:30AM
J Sim said...
It was bad enough that they brought an entertainment reporter to the CBS nightly news but it really irks me that they have also put her very weak interviews on 60 Minutes. It's almost like a game of "which one of these doesn't belong" when they run the reporter's pics at the start of the show. Walter Cronkite and Don Hewitt must really love CBS right about now.
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