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Ugly Betty and Office producer brings game show to NBC

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Penn JilletteBen Silverman, the executive producer of Ugly Betty and The Office, has more than sitcoms up his sleeve. Silverman and friends are introducing a game show called Identity to television before the end of the year. Taking the Deal or No Deal approach to scheduling, NBC has decided to fast-track the show and air it every night over an eight night stretch between December 18th and December 22nd. Penn Jillette, one half of magic duo Penn & Teller and co-host of Showtime's Bullshit, will host.

Contestants will compete for $500,000 by matching up 12 strangers with identifying characteristics - shoe size, occupation, weight, etc. The show is as much a social experiment as it is a game show. According to Silverman, Identity is a "game of first impressions." Later in the article, he says, "If there are already a lot of shows that deal with luck and chance, this is a show that plays in the psychological space."

Sounds promising, doesn't it? I think of most games as being part luck and part strategy. Types of games are defined by the proportional relationship between those two elements. Personally, I like the high on strategy, low on luck games. My stomach just can't take the anxiety that comes with chance. I hate watching those briefcases open on Deal or No Deal - eye candy or no. It's gut-wrenching. I can, however, get behind any show based partly on social psychology, produced by Ben Silverman and hosted by Penn Jillette. That's family-friendly good times in the making.

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