As an addendum to what Rich reported earlier today, Broadcasting & Cable says something at the end of this piece that I thought was rather odd: NBC Universal might make MSNBC an all taped show/magazine format, and move Keith Olbermann and Chris Matthews - the only two people who really have any buzz on the network - over to CNBC.
Hmmm...
Actually, at first I thought this was silly, but if you think about it, it makes sense. MSNBC is going more and more towards the documentaries and taped shows, so moving a lot of the news programs over to CNBC would be a good move. It could build up CNBC to what it once was, make their schedule stronger, and fit in better.
[via Romenesko]
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Reader Comments (Page 1 of 1)
10-19-2006 @ 5:40PM
David said...
I think this is lame.
Why not move all the stock / new shows from CNBC to MSNBC. Everyone knows MSNBC is news, CNBC is just random repeat shit after the stocks close.
But whatever as long as Countdown lives.
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10-19-2006 @ 6:03PM
Brent said...
It sounds like MSNBC will be the Discovery Channel of news. That is an alternative to opinion/debate/live news. Might as well be different and get different type of users. Sounds interesting.
Olbermann and a capitalist TV station does not go together. But you see where this is going. FOXNews is getting a business station next year.
I do enjoy reading news on the news.
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10-20-2006 @ 9:05AM
mike said...
yeah, the wall street crowd are going to love tuning into these guys with all their doom and gloom.
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10-20-2006 @ 1:59PM
Jimmy said...
Actually, the smart thing to do would be to dump CNBC and utilize the economies of scale already associated with MSNBC to make it better. Why waste money on two mediocre networks when they can merge and become a better network? That's NBC for ya.
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10-23-2006 @ 4:09PM
Chris said...
What, no more Donnie Deutsch? That's going to make his two viewers REALLY angry!
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